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Take advantage of a 100% OFF coupon code for the 'Facebook Conversion API & GA4 Server Side Tracking WordPress' course, created by Md. Ariful Islam, available on Udemy.
This course, updated on January 17, 2025 and it is expired on January 18, 2025.
This course provides 2 hour(s) of expert-led training in English , designed to boost your Marketing Analytics & Automation skills.
Highly rated at 4.4-star stars from 17 reviews, it has already helped 3,596 students.
This exclusive coupon is shared by Anonymous,
at the price
39.99 $
0 $
Don’t miss this opportunity to level up your skills!
You can find the discounted coupon code for this course at the end of this article
This course is designed to equip you with the essential skills to implement Facebook Conversion API (CAPI) and Google Analytics 4 (GA4) server-side tracking using Google Tag Manager. Perfect for modern marketers and developers, it will enable you to collect accurate visitor data and optimize your ad performance on platforms like Facebook and Google.
Why Learn Server-Side Tracking?
With browser-side tracking increasingly affected by updates like iOS 14/14.5 and ITP restrictions from browsers like Safari and Firefox, server-side tracking has become crucial. Facebook’s Conversion API and GA4 offer a robust solution by bypassing browser limitations, ensuring more reliable data collection for better ad optimization and analytics.
What You’ll Learn:
Installing and configuring Google Tag Manager.
Verifying your domain in Meta Business Suite.
Setting up Facebook Pixel for browser-side tracking.
Implementing standard events like View Content, Add to Cart, Initiate Checkout, and Purchase.
Configuring Conversion API for server-side tracking via STAPE.
Handling event deduplication for accurate reporting.
Setting up Lead and Custom Events for both browser and server.
Creating a custom server container URL using your subdomain.
Implementing GA4 eCommerce server-side tracking.
Plus, many additional tips and tricks!
Who Is This Course For?
If you have basic experience with Facebook Business Manager, Facebook Pixel, or Google Tag Manager, this course will be easy to follow.
What You’ll Need:
A WordPress eCommerce website to practice.
Why Choose This Course?
I’ve broken down every concept into simple, actionable steps to ensure you can follow along effortlessly. If you encounter any challenges, I’m always here to assist you.
Thank you for considering this course, and I can’t wait to guide you on this exciting journey!
Enroll now and unlock the full potential of server-side tracking for your eCommerce success!
— Ariful
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